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August 22, 2022 at 4:57 PM1 min read

Case Study: Using Cashback Rewards to Increase AOV

Leverage the power of Slickdeals Cashback Rewards to drive sales & increase AOV


Partner Profile

Founded in 1995, this multinational eCommerce company facilitates both consumer-to-consumer and business-to-consumer sales through its website. 

A trusted partner for over 10 years, this company has seen great success working with Slickdeals in both brand awareness and performance marketing capacities. As a result, they were open to testing participation in the Slickdeals Cashback Rewards program.

Ultimately, their measurements of success were an overall lift in sales as well as an increased average order value.

Ad Media Support

Over the course of the testing period, Slickdeals provided comped media placements to promote the Cashback offer and drive traffic to the partner’s deal posts.

These placements included email newsletters, promotional tiles on the Slickdeals frontpage, and premium positioning on the Slickdeals search results page.

The Results


  • 83% increase in number of orders across the Slickdeals ecosystem
  • 68% increase in sales across the Slickdeals ecosystem
  • 54% increase in outclicks across the Slickdeals ecosystem
  • 123% lift in average order value when comparing cashback-eligible transactions to sitewide transactions during the same period.

*Compared to the 38 days prior to the test

Reap the Rewards of Slickdeals Cashback

Use Slickdeals' Cashback Rewards program to:

  • Increase AOV
  • Expedite conversions
  • Boost customer loyalty
  • Drive product & brand discovery
  • Promote product & category-level offers
  • Maximize your presence on Slickdeals


About Slickdeals

Slickdeals is the only shopping platform powered by a volunteer army of 12 million avid shoppers helping other shoppers find, evaluate and share the most up-to-date online deals and coupons from all the top retailers. Through community-powered shopping, Slickdeals has saved shoppers $10 billion by providing a forum for deal discovery and shopping discussion. Through collaborative eCommerce opportunities and brand marketing solutions, Slickdeals Advertising offers impactful advertising opportunities that drive over $1.51 billion in sales for partners annually.

Slickdeals offers bonus onsite promotion for loyalty offers via high-impact media placements to boost awareness and drive conversions.

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